Google AdWords News: Improve your ad's performance

Google AdWords™ News Improve your ad's performance

Hello from the Google AdWords Team: Here at Google, we believe that information is the key to success. So to build upon your knowledge, we've selected some tips and tricks tailored especially for advertisers with a few weeks of AdWords advertising under their belts. In this final newsletter (of the two-part series), you'll learn how to keep your ads running strongly through optimization, performance tracking, and more.

In this issue: AdWords Learning Center: Master key concepts with printable training materials Spotlight on Report Center: Quickly and easily measure your account's performance AdWords Tips: Target ads to your area, and stay on top of AdWords changes Gain AdWords knowledge with comprehensive training lessons The AdWords Learning Center features printable and interactive lessons to match your preferred learning style. For your convenience, we've selected some of the top billing- and performance-related Learning Center topics below. Troubleshooting your ads Starting to track your conversions Understanding AdWords billing Improving your account's performance Quickly and easily measure your account's performance with the Report Center Google's Report Center lets you build standard and custom reports so you can keep track of your account's performance - down to the keyword level. For advertisers with busy schedules, the Report Center even offers automatic email notifications. To learn how to generate and download reports and use statistics to boost your ads' performance, view our Report Center tutorials online. Tips from the AdWords Team Sharpen your AdWords knowledge with online demos. Stay current on AdWords developments with Inside AdWords. Local targeting Looking to target your ads to specific geographic locations? Learn how to set up and optimize local targeting campaigns to reach more qualified prospects. Inside AdWords Want to stay on top of new AdWords features and changes? With Inside AdWords, our news and information site, you'll get insights about the program straight from members on the AdWords Team. Visit Inside AdWords. Feedback: We always welcome your feedback. Please tell us what you'd like to see in AdWords and this newsletter here. Unsubscribe: If you wish to unsubscribe from this mailing, please log in to your account. Then click 'My Account' > 'User Preferences' > 'edit' next to 'Email Preferences.' Deselect the checkbox beside 'Newsletters,' and click 'Save Changes.' Copyright 2007. Google is a trademark of Google Inc. All other company and product names may be trademarks of the respective companies with which they are associated.